ElectroNeek Bot Library
Custom multi-channel analytics
Case for Automation
It can take a marketing team member 3 to 4 hours for to collect data on customer acquisition channels, report which channels perform best, and provide the most accurate CAC economics. After the data is collected, employees often build a manual internal report in which data is aggregated and rule-based analysis is applied. This data collection takes more time than actual marketing analysis, which adversely impacts the overall quality of marketing campaigns.
Bot Activities
- Collects data from marketing CRM, Analytics systems on customer acquisition channels
- Inserts collected data into relevant fields in marketing report
- Defines best-performing channels and tags them
- Emails marketing report to stakeholders
- Notifies responsible team member of report completion status
Automated software
Chrome
Google Analytics
Hubspot
MS Excel
MS Outlook
Related Blog Post
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